Introduction
Optimizing your WordPress site for speed can be a difficult process. There are many factors to consider, including your traffic levels and the size of your audience. However, there are also some general rules that can make optimizing easier. Let’s take a look at how to optimize WordPress and WooCommerce sites to ensure they’re as fast as possible.
The number of pageviews is not a good metric to use.
The number of pageviews is not a good metric to use.
Pageviews don’t tell you how many people are actually reading your content, or returning to your site, or sharing it with friends. Pageviews are just an indicator that someone has loaded the page once — but they don’t tell you whether they were interested enough in what was there to stay on the page long enough for their browser window or tab to remain open after they’d finished reading (or not).
If a website is slow, users will leave.
If a website is slow, users will leave. They will not wait more than five seconds for a page to load and will abandon a site if it takes more than 10 seconds or so to load.
If your site loads slowly, users will leave and go elsewhere. According to data from Akamai, 52% of people expect a website to load in two seconds or less and 40% will abandon a website that takes more than five seconds to load.
It’s better to have fewer, larger pages than many small ones.
Having fewer, larger pages is better for SEO.
Having fewer, larger pages is better for the user experience.
Having fewer, larger pages is better for the load time of your website.
Reduce your dependency on external files.
To reduce your dependency on external files, you can use a CDN (Content Delivery Network). A CDN will deliver your files from an edge location close to the user. This reduces load times and improves user experience. You should also use a minification tool like WP Minify or Autotomize to compress and combine CSS/JS files into one file per page. Finally, if you’re using WooCommerce then we recommend installing a caching plugin such as W3 Total Cache or Hyper Cache which will cache static assets such as CSS/JS files so that they don’t need to be downloaded every time someone visits your site
Avoid using large banner ads and popups.
Banner ads and popups are a distraction. Popups can be annoying, especially if you have to click through them every time you visit a website. Banner ads are distracting because they take up space on your screen and make it harder for users to focus on what they’re looking at.
You should avoid using large banner ads or popups in your WordPress WooCommerce store because they will distract customers from making purchases.
Try to achieve a balance between algorithms and user manual approval.
It’s important to achieve a balance between algorithms and manual approval. Algorithms can speed up the process, but they aren’t always accurate. Manual approval has its place in WooCommerce optimization because it allows you to be more selective about what products are approved for sale on your site.
Time it takes the website to load can be improved by using Varnish or other caching solutions.
- Time it takes the website to load can be improved by using Varnish or other caching solutions.
- Varnish is a caching solution that stores a copy of the website and serves it to users, rather than having the web server generate new pages every time someone visits your site. This means that if you have 100 visitors in one hour, only 100 unique HTML files will be generated (and then served from cache), instead of 1,000+ files being generated for each visitor individually as they navigate around your site.
Varnish is used by many of the world’s largest websites (including Facebook) because it allows them to handle more traffic at lower costs and better performance than would otherwise be possible with traditional web servers alone!
It’s important to optimize your WordPress site for speed and then track the results
It’s important to optimize your WordPress site for speed and then track the results.
Speed is a major ranking factor, so if you want to improve your SEO, it’s essential that you optimize your site’s performance. In fact, Google has confirmed that they use page load time as one of their ranking signals in 2019!
There are many tools available on the market today which can help you optimize your WordPress website:
Conclusion
WordPress is the most popular CMS in the world, and it’s easy to see why. It has a huge community of developers and users who are always working to make it better. If you’re looking for an easy way to create a website without having to learn HTML or CSS first, then WordPress is definitely worth considering!